Browse Category: Digital Marketing

Niche Keywords

What Are Niche Keywords and Why Are They Useful?

Niche Keywords are extremely impactful on your SEO & SEM strategies. Now, I know that millions of people try to rank #1 on Google for keywords like digital marketing, SEO,etc. You can think of other industries as well. Many travel websites try to rank on google for search terms “Travel blogs”, “Travel destination” etc.

But does that means to say that you should also try the same type of broad keywords for your business?. Assuming you have a digital marketing site, Of course, when you rank #1 on Google for keywords like “digital marketing” you can obviously expect a ton of traffic to your site. But does that traffic really converts on your website?.

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Hi, I’m Santhosh.I’m a Passionate Blogger.Here at digitalsanthosh.net, I write articles on digital marketing.
All of my Blog Readers are free to Share their Valuable Comments & Suggestions about my articles.

Analyse returning visitor using google analytics

How to analyze the returning visitor using google analytics?

A website without any traffic is like a river without a water. Be it a blog, e-commerce marketplace, social sites, company websites or any type of a website needs traffic to expand their business in this online world. But what is very tricky & interesting is the quality of the traffic matter more than the quantity of the traffic. Now the term “quality traffic” further encourages us to know about something known as loyalty & engagement. Interestingly in many cases, a returning visitor would have more loyalty towards the website than a new visitor. Thus it is good to focus on to increase the rate of returning visitors on a website. In this article let us understand the definition, the metric, the dimension & more about the behaviour of a returning visitor using google analytics.

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Hi, I’m Santhosh.I’m a Passionate Blogger.Here at digitalsanthosh.net, I write articles on digital marketing.
All of my Blog Readers are free to Share their Valuable Comments & Suggestions about my articles.

Personalized Promo Strategies

How to Create Amazing Personalized Promo Strategies?

A Digital Marketing Expert should always try to make Personalized Promo strategies while promoting on Digital Media Channels. Because the audience likes to interact more with Personalized promo rather than a Generic Promo. A Promo Can be Personalized on the basis of the user’s behavior on the website, audience demographics, audience loyalty towards a brand etc. In this article let’s understand some practical tips that can help a Digital Marketer to create the best-personalized promo strategies.

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Hi, I’m Santhosh.I’m a Passionate Blogger.Here at digitalsanthosh.net, I write articles on digital marketing.
All of my Blog Readers are free to Share their Valuable Comments & Suggestions about my articles.