Facebook ads are widely used by social media marketers. Optimizing Facebook ads will result in meeting the advertisers facebook campaign objective. One of the most common questions that we hear among many marketers is “how to improve Facebook ad performance”. In this article let us get to know the best way to optimize Facebook ads to get more clicks, likes, engagements and trigger goals for your business.
Every business needs sales. Digital Marketers put a ton of efforts to drive traffic to their website or a blog. People are building a huge amount of sales teams. Digital Marketers make use of advanced technologies like Remarketing to increase Sales & Conversions. But not all the traffic and leads convert to sales immediately. A Sales team cannot simply just straight away bang up phone call to 100 Leads & then after the telephonic conversations are over helplessly say “Lead quality is bad, we got only a few sales”. By implementing best practices of Lead nurturing strategy & tactics, Digital Marketers can measure the lead quality and ensure that none of the leads become inactive. Thus, able to convert all the leads into sales. Let’s understand the best practices & process or strategy to be used in a lead nurturing campaign using suitable examples.